Rebrand Campaign for GenZ Streetwear Fanatics
Rebrand Campaign for GenZ Streetwear Fanatics
Rebrand Campaign for GenZ Streetwear Fanatics
Creating a visual identity branding campaign based on contemporary marketing techniques.
Creating a visual identity branding campaign based on contemporary marketing techniques.
Creating a visual identity branding campaign based on contemporary marketing techniques.
My Role
Branding Strategy,
Design Systems,
Content Creation
Timeline
March 2024 - April 2024
Tools
Figma, Procreate,
Photoshop,
Adobe Express
“I just wanted to show people, you don’t have to follow any f*cking rules, you can literally do whatever you want.”
- Tyler, the Creator (Founder)
A Fun Little Sneak Peek :)
What Is GOLF?
GOLF's Previous Branding
Pain Points & Design Flaws
GOLF's Rebranding
Redesigned Logo Aligning With Brand Identity
Rebranded Visual Style Guide
Social Media Campaign